BETBY granted MGA supplier license
The license will allow BETBY to supply its AI-driven sportsbook solution to operators within several European territories, offering a full end-to-end platform for partners.

BETBY inks Advabet deal for sportsbook and esports solutions
The supplier’s new esports offering, Betby.Games, will also be available through the Advabet solution and will include FIFA, NBA 2K and Rocket League competitions.

BETBY adds basketball products to esports offering
The sport will have a number of markets available for competitive fixtures, across the NBA, WNBA and All-Star teams, supplemented by Twitch video coverage of every single game.

BETBY strengthens Pomadorro deal with esports integration
The new portfolio includes a variety of FIFA esports fixtures, CS:GO tournaments and a wide CyberSport package.

BETBY to make inaugural appearance at ICE London
The sportsbook provider will showcase its offerings and hold product workshops at stand N10-320 next week in London.

BETBY releases widgets across sportsbook platform
The widgets will provide a complete bet cycle, where users can place a bet directly with the overlying widget without having to click on a set event, or without going onto the sportsbook page at all.

BETBY enhances senior management team
The progressive sportsbook supplier has named Eva Berkova as Chief Operating Officer, further strengthening the provider as it looks to expand into the European markets.