Amelco selects Odditt as sports data provider
As part of the agreement, Amelco will use Odditt’s proprietary historical sports data to support model development inside its technology stack.

Amelco partners with beBettor to enhance player segmentation
Amelco’s clients can choose to utilize beBettor’s real-time player affluence scores, unlocking the ability to segment and personalize their marketing communications and CRM journeys.

Xtremepush expands reach in US market through Amelco agreement
The partnership with Amelco enables its operator partners to deliver hyper-personalized messaging, automated campaigns and AI-driven retention strategies to customers through the Xtremepush platform.

Amelco secures license ahead of Ontario launch
This will be the first time that the sports betting and platform supplier will roll out its end-to-end product in the Canadian region.

Amelco announces US micro-betting partnership with Simplebet
Micro-betting enables sports fans to bet on every aspect of in-play events during a game – such as pitches in baseball, with a near-instant bet settlement.

Amelco ready for landmark debut in South Africa with LulaBet
The move sees Amelco’s full end-to-end sports betting platform launched in South Africa for the first time.

Amelco confirmed as second provider to go live Arkansas
This landmark deal confirms Saracen Casino as one of the first operators to establish state-wide sports betting in Arkansas and coincides with the start of the NBA playoffs and the summer calendar of sport.