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Yggdrasil adds Hungrybear to YGG Masters program

10 Jun 2024

(PRESS RELEASE) -- Yggdrasil, a leading iGaming publisher, has boosted its portfolio of YGG Masters partners with the addition of innovative studio Hungrybear.

Through the YGG Masters program, Hungrybear will create the first real-money gaming version of multiplayer slot sensation Slot Masters with Yggdrasil as the exclusive distributor of the content.

Hungrybear is a U.K. and Canada-based game design and development studio and the creator of the popular free-to-play tournament mechanic that has helped operators drive customer loyalty and engagement.

Slot Masters enables a player to get matched with two other users and then engage in a two-minute game to collect points to win free spins by strategically deploying a selection of attack and defensive weapons.

Free spin prizes will be replaced with progressive cash wins in the upcoming real-money iteration.

The first YGG Masters title from Hungrybear is expected to be rolled out in July and will be a slot accompanied by a free-to-play Slot Masters version to help promote the game.

The new partnership further enhances Yggdrasil’s dynamic offering of third-party content with the YGG Masters program, empowering the world’s leading independent game studios to design and distribute great titles via the provider’s technology and network.

The initiative has seen the creation of some of Yggdrasil’s best-performing titles over the last few years, with partners also able to utilize the provider’s popular Game Engagement Mechanics.

Jose Simon, Commercial Director at Yggdrasil, said: “Having Hungrybear join the YGG Masters program is a real coup for us. Not only do they bring a new vision and style to our slots portfolio with their first title in our roadmap but its Slot Masters product is a game changer in the space and we are honored to be the chosen partner to take it to the next level by introducing a real-money gaming version.

“This collaboration will be hugely beneficial for our operator network as we will deliver true innovation with Hungrybear’s games and their multiplayer content that offers choice and gamification elements. We can’t wait to introduce a new level of gaming experience to players around the globe.”

Justin Chamberlain, Founder and CEO at Hungrybear, said: “Our product portfolio has huge potential, and we are only just getting started.

“This partnership with Yggdrasil is a catalyst for future growth and its vast and established network of operators will ensure the widest reach as we continue to evolve Slot Masters and bring it into the real-money space.”
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