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World Poker Tour Site Features 'Family Poker Resource Center'

14 Oct 2004

WEST HOLLYWOOD, California -- (PRESS RELEASE) -- Texas Hold'em has an undeniable hold on Americans. And not just those who are old enough to step inside a casino. Almost anyone allowed to stay up until 9 p.m. on Wednesdays to watch the WORLD POKER TOUR(TM) (WPT) on the Travel Channel has discovered the fun and the fascination of the popular card game.

Tweens and teens are flocking to poker in record numbers, playing in the schoolyard at lunch or at home in regular games with friends or family... while shoot-'em up video games quietly start to gather dust. The stakes, of course, are dramatically different from the millions of dollars that change hands on television; candy, potato chips, Monopoly money, or loose change in most cases. Both parents and educators are recognizing the many benefits of poker for youngsters. After all, poker is a form of entertainment that not only promotes community and social interaction but also develops strategic thinking, decision-making, and math skills.

"I love it that the all-American card game has literally come home, bringing families into the living room and showing teens that they can have fun at home," said Steve Lipscomb, President of WPT Enterprises (NASDAQ:WPTE). "At the WORLD POKER TOUR, we think it is our responsibility to leverage our popularity with both teens and adults to bring people together for responsible and age-appropriate poker."

The WORLD POKER TOUR Family Poker Resource Center will include content on:

-Family Poker - From big Thanksgiving family tournaments to playing with your kids for who'll do the chores, the Family Poker Resource Center is a one stop shop to help you design the game, prepare the snacks, and create a poker night that facilitates family bonding.

-WPT Home Games - Not just for the family, the Resource Center will help you design the perfect poker game to entertain guests of all ages - from weekly home games with your buddies to poker themed parties for friends and family.

-Everything You Need - The Resource Center will help you find everything you need, from rules on how to play, to poker-related merchandise like cards, authentic casino-style chips, books on playing poker, and portable poker tables.

-Educational Poker - The Resource Center will dedicate an entire section to various ways you can use poker to help your family hone their math skills - and make math study more fun.

The WORLD POKER TOUR Family Poker Resource Center will launch on the website by Monday, October 18. To visit, log on to www.worldpokertour.com.

The WORLD POKER TOUR is the creation of media and entertainment company WPT Enterprises, Inc. (NASDAQ:WPTE). WPT Enterprises is engaged in the formulation of branded entertainment through the development, production and marketing of televised programming based on poker and other gaming themes. To date, operations have principally revolved around the creation of the World Poker Tour brand through the production and licensing of a television series exhibited on the Travel Channel that is based on a circuit of previously established high-stakes poker tournaments that we have affiliated under the "World Poker Tour" brand. WPT Enterprises, Inc. is a majority owned subsidiary of Lakes Entertainment, Inc. (NASDAQ:LACO - News). Photos and media information can be found online at: www.worldpokertour.com.

 
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