UB.net awards packages to Bellator Fighting Championships

MIAMI, Florida -- (PRESS RELEASE) -- UB.com's exclusive sponsorship of Bellator Fighting Championships, the nationally televised mixed martial arts ("MMA") phenomenon, will see the leading online poker site give away VIP High Roller packages to their players via a run of free-to-enter online tournaments, beginning this Thursday, March 25, 2010.

To celebrate the marquee partnership, UB.net will host a special weekly Bellator freeroll, from March 25th through June 24th on Thursday evenings; the winner of each of these free-play No Limit Hold 'em tournaments will front up cage-side at a designated upcoming Bellator fight night during the 2010 season. The VIP Bellator prize package includes two cage-side seats, pre/post event photos in the cage, official Bellator and UB swag, plus $300 cash for travel expenses.

UB's Bellator online promotion gives a nod to the grassroots following of the popular MMA sports entertainment across America, as the freerolls have been designed to geo-target specific areas that coincide with a forthcoming Bellator event.

For example, UB.net's March 25th launch Bellator freeroll at 20:00 ET will be exclusive to players in the State of Florida. The winner of this freeroll will receive a VIP prize package to attend the Bellator event at the Seminole Hard Rock Casino in Hollywood, Florida on April 8th.

A week later, players from Illinois and Indiana can compete in the April 1st Bellator freeroll at 21:00 ET with an opportunity to bag a 1st place prize package to attend the Bellator event at the preeminent Chicago Theatre in Illinois on April 15th.

Connecticut, Massachusetts and New York State residents can get in on the action with the April 8th freeroll at 20:00 ET, with the winner earning two seats at the April 22nd Bellator event recently added at the Mohegan Sun in Uncasville, Connecticut.

Online poker players in Kansas and Missouri get their chance to participate in the free play site's April 15th Bellator freeroll at 21:00 ET, when they have a fighting shot at walking away with the VIP high roller prize package that will see the freeroll winner plus a guest cage-side at the April 29th Bellator event at Kansas City Power and Light District.

Further details of UB's Bellator freeroll line-up will be announced as their fight schedule is confirmed. Players should check the UB.net site regularly for new freeroll listings under the 'Specials' Tab in the UB tournament lobby, to discover when there's a Bellator event coming to a venue nearby, and a corresponding regional Bellator freeroll that they qualify for.

The UB.net/Bellator 'union' will increase brand awareness of UB among the millions of MMA fans available through Bellator's landmark television alliance with FOX Sports Net, NBC and Telemundo beginning April 8th, while introducing the explosive world of Bellator to the tens of millions of online poker players worldwide who visit UB.net every month.

Each of Bellator's events throughout Season 2 will be distributed in primetime on Thursday nights on FOX Sports Net and its regional sports network affiliates. The top moments from each week's live events will then be condensed into an action-packed 30-minute highlight show, broadcast every Saturday night, late night, on NBC. A one-hour highlight show will air in Spanish on Telemundo every Saturday night from midnight to 1 a.m.