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Titan Bet extends deal with Lingfield Park

16 Sep 2015

(PRESS RELEASE) -- Titan Bet is growing rapidly and now the online sports betting specialist has firmed up its fast-developing connections with racing’s grass roots by announcing an autumn sponsorship deal with Lingfield Park Racecourse. The deal represents a follow up to a successful summer partnership and will cover all weather and national hunt racing. Titan Bet branding will once again be prominent along the finishing straight and at the finishing post.

Having sponsored at the Surrey track throughout its successful summer programme, Titan Bet are now putting their name to races at meetings between September and December 2015. All-weather and National Hunt fixtures are both included in the deal.

The dates for those meetings are:

· Tuesday, Sept. 22 - All weather
· Tuesday, Oct. 20 - All weather
· Tuesday, Nov. 10 - National Hunt
· Tuesday, Nov. 24 - National Hunt
· Tuesday, Dec. 1 - National Hunt
· Monday, Dec. 21 - National Hunt

The Lingfield deal comes hot on the heels of a high profile media tie-in with The Sun and demonstrates once again Titan Bet intelligently focused brand promotion. Titan Bet has also previously sponsored meetings at Warwick Racecourse and Kempton Park Racecourse.

U.K. sports manager for Titan Bet Russell Yershon declared himself delighted with the deal:

“Titan Bet are delighted to extend our partnership with our good friends at Lingfield after what was a really great summer of racing. It is a great deal for everyone involved and it's really exciting to be including all-weather and national hunt racing. The deal works for the racecourse which means it works for punters and of course it works for Titan Bet as well. Horse racing plays a key role in our strategy and we plan to continue investing in direct sponsorship. And aside from the corporate promotion that deals like this bring we are delighted that our customers will get to benefit directly with money back promotions and excusive ticket offers across all race days."

Echoing Yershon’s comments Andrew Perkins, executive director of Lingfield Park Resort added: “We first started working with Titan Bet over the summer and are delighted to welcome them back for our autumn and winter racing season which includes National Hunt and All-Weather fixtures. Lingfield Park is one of the only racecourses offering all three types of racing – flat turf, all-weather and jumps – which amounts to a huge variety of racing throughout the year, and it is great that Titan Bet recognizes the breadth of opportunities on offer here."

During the sponsored events Titan Bet's branding will be conspicuous throughout full page race card adverts as well as on signage on the home straight and finishing line. Titan Bet will be prominently represented at trophy presentations and they will also put their name to the award for each meeting’s ‘Best Turned Out’ competitor.
 
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