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Scientific Games signs sports betting deal with Caesars Entertainment

31 Jul 2018

(PRESS RELEASE) -- Scientific Games Corporation announced today that it will partner with Caesars Entertainment Corporation to provide its OpenBet sportsbook platform in New Jersey and Mississippi. As the leading-international sportsbook provider, Scientific Games is uniquely qualified to help Caesars capitalize on the U.S. sports betting opportunity. Scientific Games will bring its solutions to Caesars’ Atlantic City, Gulf Coast and Tunica properties in July and August of 2018.

Barry Cottle, President and Chief Executive Officer at Scientific Games, said, “We are excited that Caesars chose Scientific Games’ OpenBet sportsbook technology to provide the company and its players with our advanced, proven sports betting platform. This is a pivotal deal that will shape the U.S. sports betting landscape for years to come. Together, we will usher in a new era for gaming in the U.S. and welcome thousands of new players into the sports betting market. With OpenBet, our powerful and robust sportsbook platform, Caesars will have a truly open platform and end-to-end product suite that delivers the very best and flexible solutions. Our SG Digital team is excited to help Caesars build for the future, as they expand their sports betting across land-based, digital and mobile platforms into newly regulated markets.”

Scientific Games will provide its proven OpenBet product suite to Caesars, enabling industry-leading technology and dynamic on-property experiences for Caesars patrons. OpenBet has proven success managing the largest share of the world’s online bets, more than two billion online bets annually. OpenBet is the platform of choice for the world’s largest sportsbook operators due to the platform’s feature richness and reliability in managing a high volume of transactions at the most demanding times. In the recent World Cup, Scientific Games’ platform processed over 177 MM bets in the U.K., accepted 4.4 MM bets on a single match, when England played against Columbia, and managed one customer’s peak wager levels at 18,000 bets per minute with no reported issues. The Company’s SG Digital division will provide Caesars’ players with proven success, quality, flexibility, reliability and a robust back-end system and seamless user interface that empowers players with an unmatched betting experience.
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