SBTech enters South African market with Bet.co.za migration

(PRESS RELEASE) -- SBTech­, the leading technology supplier to the regulated iGaming sector, has made its first entry into South Africa, launching its full sportsbook and iGaming platform with BET.co.za, South Africa’s premier online and mobile sports betting brand.

The new offer includes an innovative Lucky Numbers product and an integration with BetGames.TV, enabling players to bet on live lottery draws and live games, using bespoke, localized payment options.

The partnership also sees BET.co.za take advantage of a tailored trading and risk management strategy localized for the South African market.

The partnership marks SBTech’s entry into another regulated jurisdiction, continuing the firm’s international development strategy.

Andrew Cochrane, Chief Development Officer, SBTech, said: “We are thrilled to enter another major regulated market with BET.co.za, one of South Africa’s premium gaming operators.

“A significant amount of collaborative work has taken place behind the scenes ahead of this migration and going live with BET.co.za marks a key milestone in this ongoing partnership.”

Scott Canny, CEO, BET.co.za, said: “SBTech is renowned for its cutting-edge technology and by migrating to its platform we will be able to offer our customers an enhanced, elevated and fully customized experience unlike anything else available in the South African market.”

“Our local marketing expertise and SBTech’s product are a perfect match and Bet.co.za is now positioned to cement its place as the best online bookmaker in the country.”