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PropSwap and Harrah's Gulf Coast join forces

11 Apr 2024

(PRESS RELEASE) -- PropSwap and Harrah's Gulf Coast Hotel & Casino will combine efforts to create exclusive customer experiences. The power of PropSwap's North American database of users, and Harrah's unique position on the Gulf Coast, will provide an unrivaled betting experience.

Harrah's Gulf Coast is now PropSwap's preferred sportsbook in the state of Mississippi. In-market, the property offers the easiest in & out to make wagers for the Masters and beyond. They offer a 30 second walk from your car to the ticket kiosks. No other casino on the Gulf Coast offers such a convenient route to make your wagers.

This first of its kind partnership will drive higher handle and ticket count at Harrah's Gulf Coast from sports bettors, who will be utilizing PropSwap's nationwide secondary market. Customers will be incentivized to place additional wagers with the spirit of locking in profit early, by listing them for sale as their tickets improve in value. PropSwap possesses nearly a decade of empirical data that shows: their users, when activated, exponentially increase favorable handle at their preferred sportsbook. Favorable handle is defined as higher hold wagers, such as futures and parlays, relative to straight bet wagers.

"Since PASPA was overturned in 2018, PropSwap has been uniquely positioned to provide a fun, and more importantly, a margin improvement, to both sportsbooks, and their end customers. We are forever changing how people wager on sports. We're excited that Harrah's Gulf Coast shares that vision with us, and are looking forward to the commencement of the partnership this weekend. " – said PropSwap co-founder Luke Pergande.
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