PrizePicks and State Farm Arena announce marketing partnership

(PRESS RELEASE) -- Today, PrizePicks, the leading daily fantasy sports platform in North America, announced a partnership with State Farm Arena. Hosting dozens of events annually featuring the biggest artists, comedians and athletes in the world, State Farm Arena's new partnership with PrizePicks expands the presence of the daily fantasy sports leader's commitment to its hometown.

"We are excited to team up with State Farm Arena, an integral destination elevating the entertainment scene in Atlanta," said Adam Wexler, CEO of PrizePicks. "State Farm Arena shares our ethos in innovating the entertainment experience and this partnership facilitates a way for us to engage more people in the community."

As part of the partnership, PrizePicks will receive highly visible in-arena signage in State Farm Arena for every concert, hip hop show, comedy show, and other sporting events. Additionally, PrizePicks will have rotating, full-day exposure in the heart of Atlanta's Sports and Entertainment District, steps away from State Farm Arena, Mercedes-Benz Stadium, and the Georgia World Congress Center.

Today's news follows PrizePicks' recent developments in Atlanta including a new 33,000-square-foot headquarters, as well as an extension of its partnership with the Atlanta Braves.