PokerTek launches new product

MATTHEWS, North Carolina -- (PRESS RELEASE) -- PokerTek, Inc. (NASDAQ: PTEK) announces Heads-Up Challenge(TM), an innovative new heads-up poker table that enables two players to compete against each other in a game of Texas Hold'em poker for entertainment purposes. The company anticipates placing units in bars and restaurants around the world, starting this summer.

"People love to play heads-up poker," said James Crawford, President of PokerTek. "It's fast-paced, it's one-on-one and the competition is intense. Bringing the world's greatest card game into the amusement space is an exciting next step for our company."

PokerTek is leveraging its agreement with Harrah's License Company, LLC, an affiliate of Harrah's Entertainment, Inc (NYSE: HET) to co-brand this new table with the World Series of Poker, a name synonymous with excellence in poker.

"The success of any sports property is directly related to its ability to introduce the brand to new audiences," said World Series of Poker Commissioner Jeffrey Pollack. "The Heads-Up Challenge(TM) World Series of Poker® Edition fits right into our strategic plan by creating new ways to experience our unique blend of thrills, strategy, and entertainment."

Heads-Up Challenge(TM) World Series of Poker® Edition marks the first venture into the amusements category for PokerTek. "This product extends our reach into a large market outside the gaming space, leverages our intellectual property and maintains focus within our area of expertise, which is Poker," said James Crawford. "The World Series of Poker brand is a powerful addition to an already amazing product, and we look forward to introducing this new game to players in bars."

The Heads-Up Challenge(TM) World Series of Poker® Edition table will be revealed -- fittingly -- at the 2007 World Series of Poker in Las Vegas. Pollack will host the unveiling, which will take place at noon on July 5th in the Milwaukee's Best Light No-Limit Lounge on the Main Event floor at the Rio All-Suite Hotel and Casino. Pro players and friendly rivals Phil Laak and Antonio Esfandiari will be the first challengers to play on the table after its public introduction. The tables will be placed in the PokerPro® booth at the Gaming Life Expo the remainder of the week, allowing all visitors an opportunity to experience the ultimate heads-up battle.

The 2007 World Series of Poker Presented by Milwaukee's Best Light, the world's richest sporting event, began June 1st at the Rio® All-Suite Hotel & Casino in Las Vegas.