PKR on target for 1.5 million users
PKR.com reached the 1million mark just five months ago in September of 2007, and its continuous strong growth further entrenches PKR.com as a major player in the online poker market.
State-of-the-art 3D graphics combined with an intensely captivating game system allows players to customise characters and interact with opponents. This has proven irresistible to players, with the average number of concurrent peak time players now reaching 10,000.
PKR.com has stayed completely out of the US, meaning the company has never accepted cash bets from American players. This decision has been fully vindicated in the light of the October 2006 passing of the UIGEA that effectively outlawed online gaming in the US. Nevertheless, now in its second year, PKR.com is poised to continue its rapid growth.
A unique marketing strategy, including a groundbreaking national television advertisement campaign, which is currently airing on both mainstream terrestrial and cable channels such as Channel 4, Five, E4, Setanta, MTV and Dave, will ensure a high level of exposure to a new mass audience.
PKR's Marketing Director Simon Prodger said, "PKR attracts a hugely diverse audience. I am extremely delighted with the success we have so far achieved and hope that PKR continues to expand and grow throughout 2008".
More information, including statistics marking PKR.com's growth through its first year, can be found at www.PKR.com. About PKR
PKR is a revolutionary new concept in online poker that aims to change both the way that online poker is played and perceived.
Featuring stunning real-time 3D graphics and a uniquely engaging and immersive gaming system, PKR brings an unparalleled and previously unseen level of realism to online poker.
Developed by some of the brightest stars in the video games and poker industries, PKR was founded in 2005 by President Jez San, one of Europe's most respected technology entrepreneurs and the first person to ever be awarded an O.B.E for services to the computer games industry.