Parimatch set for global content deal with Relax Gaming
29 Mar 2021
Relax’s diverse, proprietary games library will be available to Parimatch players as a result of the deal, including blockbuster hit titles Temple Tumble, Snake Arena and the award-winning Money Train 2.
Augmenting these high-quality games will be content from Relax’s enviable roster of aggregated partners including Fantasma Games, ReelPlay, and 4ThePlayer. In total, over 50 innovative third-party studios have their content made available to Relax’s wide network of operators as a result of the Powered By Relax and Silver Bullet partnership programs.
PariMatch has been operating its sports betting business for over two decades in territories across the world and, like Relax, has enjoyed significant, rapid expansion in recent years with the launch of its online casino, now bolstered by this new agreement.
The announcement is the latest in Relax’s drive to enhance its industry footing, delivering its products effectively and fast to an increasing number of operators in both established and developing regions.
Daniel Eskola, CCO at Relax Gaming, said: “It’s a delight to announce this deal with Parimatch, a company that shares our values of quality and differentiation.
“This is another step in the right direction for us; one that advances our expansion aims and broadens our reach in the right markets.”
Eugene Saveliev, Head of Gambling Products at Parimatch added: “We’ve been shifting toward being a more technology-focused company, broadening our horizons into the wider industry for some time and this deal is an extension of that drive.
“Relax’s technical excellence along with its variety of regionalized content has been a major highlight of our relationship so far, but I’m sure there are many more to come.”
Parimatch set for global content deal with Relax Gaming
is republished from iGamingNews.com.