Online gaming powered by HHR launches in Oregon
25 Mar 2021
Luckii is the first company to offer online Vegas-style games that follow pari-mutuel rules. Players simply place their bets and spin for the opportunity to win huge jackpots. The results of each game are powered by the results of actual horse races previously run at hundreds of tracks around the country, also known as historical horse racing (HHR) – a proven concept that has generated billions of dollars in wagering.
Since launching late last year, over $2M has been wagered on the platform with double-digit weekly growth in wagering, users and deposits, and sub-hundred-dollar customer acquisition costs.
The games – developed by leading game studios – are easy to play and easy to win. More than $10 million has been invested in the platform, which features certified and secure payment options, via credit, debit or bank transfer, with industry-leading safety and fraud prevention tools.
"Luckii.com is an alternative to traditional online gaming and a much-needed revenue source for the racing industry," said Larry Lucas, Chairman. "Oregon is just the first stop for Luckii, with agreements already in place to expand to other markets."