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New Level Radio launches new PR division

27 Mar 2025

(PRESS RELEASE) -- New Level Radio, the premier provider of custom music and messaging programs for the casino industry, is expanding its services with the launch of New Level Public Relations (NLPR), a division dedicated to amplifying brand visibility and engagement for casinos, hotels, golf resorts, and gaming destinations.

With over 60 years of combined experience, the NLPR team specializes in crafting compelling narratives and executing strategic media relations, content marketing, and impactful earned media placements. Leveraging established industry relationships and proven marketing expertise, NLPR delivers comprehensive publicity programs that secure significant media coverage.

“Launching NLPR was a natural extension of our services,” said Nathan Green, CEO and co-founder of New Level Radio. “Our team’s extensive experience and vast network uniquely position us to elevate our clients’ visibility and expand their reach within the gaming and hospitality sectors.”

NLPR will focus on increasing media coverage, driving visitor traffic, and strengthening digital presence through a strategic blend of public relations, content marketing, and social media engagement.

“We’re excited to bring our focused industry knowledge and marketing expertise to the public relations arena,” added Green. “Our goal is to deliver tangible results that enhance brand image and drive business growth.”

New Level Radio has been an industry leader for more than 15 years, thanks to its innovative approach to strategically integrating on-property music and messaging, creating an optimal atmosphere with seamlessly delivered promotional announcements.

The company has carved a niche with casino properties, partnering with some of the most iconic names in the gaming industry, such as MGM Grand Hotel & Casino Las Vegas, Palms Casino Resort, Mandalay Bay Resort and Casino, and New York-New York Hotel & Casino in Las Vegas; Foxwoods Resort Casino in Connecticut; Talking Stick Resort and Casino in Arizona; and Beau Rivage Resort & Casino in Mississippi.
 
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