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Neovia signs six merchants for Neteller

15 Jun 2010

(PRESS RELEASE) -- NEOVIA Financial Plc, the leading alternative payments business, announces it has added six more gaming merchants to its growing list of customers, including the German gaming giant, bet-at-home.com.

Along with bet-at-home.com, NEOVIA has signed agreements with 2pay, Buzzluck, CAI Games, Littlewoods Casino, Game On Ltd and Play'nGo, further demonstrating NEOVIA's strengths in the online gaming payments market. Each of these merchants is now using the NETELLER e-wallet, part of the NEOVIA Payment Network(TM), to offer increased payment options for their members worldwide. By using NETELLER, merchants can offer their loyal customers a branded payment account that allows instant and direct settlement, and avoids the complexities and costs of traditional card schemes.

bet-at-home-com is a leading European company in online gaming and sports betting. With 2 million registered users worldwide and listed on the Frankfurt Stock Exchange, the company is one of the most popular betting providers in Europe, especially in Eastern Europe and German speaking countries.

bet-at-home.com's Marketing & Business Development Manager, Koray Cakir said: "We are excited to announce our new partnership with NEOVIA as it is a big addition for us. We work directly in over 20 countries and indirectly with the rest of the world. We recognise that adding NETELLER to our payment options will not only give us a single source for international payment coverage, but also a competitive advantage."

Dan Starr, Chief Marketing Officer for NEOVIA said: "We are delighted to announce these merchant wins which highlight the great combination of our NETELLER e-wallet and Net+ card being used by more gaming merchants as a business enabling tool. We are providing bold payment solutions to merchants, so that they can improve consumer engagement, increase lifetime value, offer instant consumer spending and maximise their revenues.

"Similar to our recent Sega Games contract win announcement, we are seeing more and more land-based operators looking to evolve their business model to build a strong footing in the online market, and within the online gaming market we are the experts in handling payments."

The NEOVIA Payment Network(TM) simplifies payments for businesses improving customer experience, margins and lifetime value. It includes the international NETBANX® payments processing service for merchants, and member and card services through the NETELLER® payment account. NETBANX allows merchants to accept and settle card and non-card payments through multiple channels including online, contact centres, mail order and automated phone systems. Via NETELLER merchants can offer their loyal customers a branded payment account that allows instant and direct settlement that avoids the complexities and costs of traditional card schemes; the embedded multi-award-wining Net+® card allows consumers to spend at over 30 million MasterCard® locations worldwide.
 
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