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NeoGames introduces Scandinavian scratch card brand

18 Mar 2010

(PRESS RELEASE) -- Global leaders and pioneers of the online scratch card industry, NeoGames, have announced that they provide Inc., a successful gaming operator, with fully managed white label services to create Scandinavian targeted scratch card brand will feature NeoGames' comprehensive portfolio of over 50 fun and interactive scratch card games. Under white label provisions, NeoGames will provide a complete set of services from payments, and risk management to player retention management and customer care, all supported in 18 languages.

"NeoGames seek for expertise and knowledgeable partners with assets in specific markets, which is why Inc., is a natural partner for NeoGames in creating a Scandinavian online scratch card offering." NeoGames International Ltd., Managing Director, Shay Bar Joseph explains "Together with Inc., we can fulfil the appeal for a soft gaming offering in the Scandinavian market, whilst maintaining our unique positioning and strong credibility, making a successful and profitable brand."

A spokesperson on behalf of Inc., stated "With mass market appeal in the Scandinavian market for online scratch cards, teaming up with NeoGames is the obvious choice; they have the products whilst we have the Scandinavian market intact. With the new white label offering, we feel that we have the tools to provide a fun, safe and secure online gaming."

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