NEO.bet partners with US Integrity ahead of Ontario launch

(PRESS RELEASE) -- Today U.S. Integrity announced a comprehensive partnership with sportsbook NEO.bet as they launch in the Canadian-regulated sports betting market.

The European operator prides itself on providing a betting service made by professionals for professionals, offering odds on more than 25 sports and 9,000 live events each month.

U.S. Integrity conducts analysis across dozens of data sets to proactively identify irregular contest-level, officiating & wagering patterns, and will provide integrity monitoring services via its proprietary dashboard to NEO.bet.

“The integrity of the sports betting experience at NEO.bet is of utmost importance, and we are thrilled to be working with U.S. Integrity as we expand into the regulated Canadian market,” says André Krause, NEO.bet’s Head of Sports Trading. “U.S. Integrity’s proactive approach to maintaining integrity will play a pivotal role in detecting potentially suspicious wagering activity.”

“U.S. Integrity is proud to partner with NEO.bet and assist as they grow their brand across the Canadian regulated sports wagering market,” says Matthew Holt, U.S. Integrity’s CEO & co-founder. He continued, “U.S. Integrity’s mission is to provide conflict-free, best in class insights & compliance solutions to our clients. We are looking forward to working with the exceptional team at NEO.bet. All our partners are committed to the highest integrity standards, and they are no exception. These types of partnerships help ensure sports betting integrity and strengthen the unique & proprietary anomaly detection tools we have developed at U.S. Integrity.”