MediaTroopers co-founder is stepping down

(PRESS RELEASE) -- Benjamin Truman, the Co-Founder and COO of the successful .U.S digital marketing agency MediaTroopers, will be stepping down from his position and leaving the company to pursue new opportunities. The agency recently announced the news alongside its gratitude and well wishes for the online gambling industry veteran.

Truman has been with the company since the very beginning, founding MediaTroopers with fellow gambling expert Shmulik Segal back in 2018. Since then, the company has established itself as a prominent digital marketing agency specializing in planning, implementing, and optimizing the marketing strategy of online gambling operators in the USA.

As one of the market leaders in mobile acquisition for the online gaming industry, MediaTroopers specializes in driving high-quality traffic through numerous mobile acquisition channels, Google, AdWords, social media platforms, and other advertising channels.

During his time as COO of the company, Ben has helped MediaTroopers expand exponentially, growing from just a handful of states in 2021 to over two dozen, including Washington DC and Ontario, at the start of 2023. His determination and dedication have helped the agency to establish itself as a leading force in the regulated U.S. gambling market and a pioneering digital marketing agency in many newly legalized states.

The company already holds licenses in 21 states, including prominent online gambling markets like Arizona, Indiana, Michigan, New Jersey, Pennsylvania, and more. Furthermore, MediaTroopers is also operational in another dozen states where a license is not required on an affiliate level, including Connecticut, Illinois, New York, Nevada, Ohio, and more.

When asked about Ben’s departure, Shmulik Segal, the CEO and Co-Founder of MediaTroopers, left the following heartfelt comments, “It’s hard to say goodbye to a colleague and friend who has become such an integral part of the MediaTroopers team. Ben has left an incredible impact on the company that we will feel long after he leaves.”

“I’d like to thank him for his dedication, passion, and service to our company.” Shmulik continued. “His dependable work ethic and fearless leadership have guided us through our ups and downs, and it has been an honor to work alongside him and learn from his generosity and commitment. Ben, you will always be a part of the MediaTroopers family.”

When asked about his exit from MediaTroopers, Truman said, “Leaving my family at MediaTroopers will never be easy, but I feel that as the company has gotten to where it is now, it is time for me to go and pursue new opportunities. While I’m looking forward to the next steps in my career, I’ve thoroughly enjoyed my time at MediaTroopers, and I will keep in touch with the team, both personally and professionally.”