Lakeside Hotel Casino to open William Hill sportsbook

(PRESS RELEASE) -- William Hill, America’s leading sports betting company, and Lakeside Hotel Casino, an Affinity Gaming property, today announced plans to open a new William Hill Sports Book on the lower level of the casino Thursday, 15 August.

Construction on the new sports book is currently underway and guests and bettors will have access to William Hill’s industry leading mobile app, kiosks, and InPlay wagering menu.

The new sportsbook will be visible as soon as guests step off the escalator and will feature fourteen 65-inch viewing monitors with 4K LCD displays and two 86-inch viewing monitors with 4K Ultra HD displays. Sports fans looking for comfortable places to watch the games and events with friends will be at home in this newly renovated space.

“Our new sportsbook at Lakeside Hotel & Casino expands our long-standing partnership with Affinity Gaming,” said David Grolman, President of Retail Operations for William Hill U.S. “We have operated their sportsbooks in Nevada for many years and look forward to providing exciting new experiences to resort guests and sports fans in Iowa.”

David Monroe, VP & General Manager for Lakeside Hotel & Casino, said, “We are partnering with William Hill to provide our guests with an exciting entertainment experience for football season and beyond. William Hill has long been the gold standard for sports betting and we look forward to partnering with them as soon as we are able to take the first bet.”