Ladbrokes hits back over ad ban with spoof 'missing persons' poster

7 Jan 2009

LONDON, England -- As reported by the Guardian: "Ladbrokes has launched a tongue-in-cheek press campaign in the style of a missing persons poster offering a £20 reward to find the one viewer who complained to the advertising regulator and got the betting company's TV ad campaign banned.

"The company, which today called for a review into the Advertising Standards Authority's ruling banning the two TV ads for its Ladbrokescasino.com online business, has taken out one-page ads in the Sun and the Racing Post.

"Ladbroke's press ad campaign features a mock-up of a police photo-fit of a man's face, under the headline 'Missing (a funny bone)'..."

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	Ladbrokes hits back over ad ban with spoof 'missing persons' poster 7 Jan 2009 <a href='https://ad.casinocity.com/adclick.php?n=a21efcd1'><img src='https://ad.casinocity.com/adview.php?what=-site:vendors/width:250/RON&n=a21efcd1' border='0' alt='' /></a> LONDON, England -- As reported by the Guardian: "Ladbrokes has launched a tongue-in-cheek press campaign in the style of a missing persons poster offering a £20 reward to find the one viewer who complained to the advertising regulator and got the betting company's TV ad campaign banned. "The company, which today called for a review into the Advertising Standards Authority's ruling banning the two TV ads for its Ladbrokescasino.com online business, has taken out one-page ads in the Sun and the Racing Post. "Ladbroke's press ad campaign features a mock-up of a police photo-fit of a man's face, under the headline 'Missing (a funny bone)'..."

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Ladbrokes hits back over ad ban with spoof 'missing persons' poster