Kansas Lottery to Offer Players Electronic Game Card
NEW YORK – (PRESS RELEASE) -- Scientific Games Corporation (Nasdaq: SGMS) announced The Kansas Lottery will become the second in the nation to offer its players the advanced Electronic Game Card, now that the Kansas Lottery Commission has approved the award-winning game. Kansas expects to launch the yet-to-be-named game in November.
"We are extremely thrilled that the Kansas Lottery has decided to include this pioneering product in its already impressive line up," said Steve Saferin, President of SG Ventures. "Innovative games like this truly do attract new demographics and offer a fresh option to lottery players."
The Electronic Game Card (EGC) is a pocket sized digital lottery ticket. Each card, about the size of a credit card, is battery powered and loaded with eighty random plays. In the case of the EGC, an electronic play replaces the traditional scratch play of a paper ticket. LCD screens on the front of the card display the symbols in a particular play and show whether it has won a prize.
The Iowa Lottery test-marketed the game last fall with impressive results. In May, it became the first state to offer the game, called Quarter Play, and it is currently being sold.
Kansas Lottery Director Ed Van Petten said they had previously reviewed the product and liked it, but decided to see how it sold in Iowa and how it was received by retailers before offering it to Kansas players.
"The Kansas Lottery is always looking for innovative and entertaining games for our players, and Scientific Games has certainly provided both with this product." Van Petten said. "We are glad to be bringing the future of lottery to Kansas citizens."
In July, the Public Gaming Research Institute, PGRI, named the EGC as a 2005 Lottery Product of the Year during its conference in Las Vegas. The PGRI award recognizes the importance of new products to the growth and continuing success of worldwide lotteries.
