InterCasino raises stakes against ASA
InterCasino does not agree with the concerns raised by CAP and the ASA in relation to its ads and will be defending its campaign as part of the formal adjudication process.
In doing so it has the full support of Clearcast who cleared the ads before transmission. (Clearcast has taken over responsibility from the BACC for the pre transmission examination of television advertisements.)
There have been no complaints from the public in relation to the advertisements. Again, contrary to reporting, InterCasino continues to broadcast the adverts and has not been asked to formally withdraw them pending the conclusion of the formal adjudication process.
The advertisements have proved successful in appealing to customers in the 25 to 40 year old target audience.
About InterCasino.com
Intercasino.co.uk were founded in 1996, and is both the oldest, most awarded and largest online casino within the world.
The intercasino.co.uk site is also constantly voted as the Best Online Casino in the UK, and hosts more than 200 online casino games and has paid over $3 billion in customer's winnings since its inception.
