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IGW Software Partners with Cameron Thomson

1 Sep 2004

VREDENBURG, Curacao – (PRESS RELEASE) -- IGW Software, N.V., the on-line gaming software solutions group, announced today its appointment of Cameron Thomson Group as European business development partner. Cameron Thomson Group, a leading provider of business development solutions for the media/entertainment and interactive gaming industries, will assist IGW in building its European sales and distribution channel. IGW is a subsidiary of Global Entertainment Holdings/Equities, Inc., publicly traded on the OTC Bulletin Board (Ticker Symbol: GAMM).

Cameron Thomson will orchestrate IGW's expansion into the UK and Continental European e-gaming markets, leveraging its track record in bringing best-of-breed on-line gaming technology applications to the growing e-gaming industry. IGW's integrated sportsbook, racebook and casino products offer bookmakers a powerful mechanism for increasing revenues while reducing operating costs. Through IGW's advanced e-gaming technology products, the company can significantly improve the business dynamics of its on-line gaming industry clientele. IGW's single-account, multiple-product-platform approach affords bookmakers an exciting opportunity to improve fundamental economics.

IGW's partnership with Cameron Thomson provides the company access to strategic partnerships with relevant companies in the European e-gaming markets. "IGW recognized not only our specialized expertise in the European on-line gaming sector, but also our track record in building successful companies that maximize the value of their intellectual properties globally through traditional media, the Internet and via evolving broadband and wireless distribution mediums," commented Ronald Thomson, President of Cameron Thomson Group.

"We are very excited about our partnership with IGW," added Thomson. "Given advances in IGW's technological architecture, including its migration to .NET, we believe the company's offering will represent a welcomed innovation for the UK and European e-gaming community."

IGW's seamless and integrated product suite includes sportsbook, racebook and casino -- key application environments which are leveraged through IGW's unique series of value-added bolt-on products. These independent tools work as standalone modules, or in conjunction with the company's core gaming environments, to allow bookmakers greater control to increase hold percentage, thus improving their rate of return. IGW's risk management suite, loyalty management engine, management information suite and other bolt-on tools deliver critical intelligence for bookmakers to make sounder decisions to increase the hold and profitability of their on-line gaming operations.

"We look forward to penetrating the UK and Continental European markets as a result of the relationship with the Cameron Thomson Group," commented Bryan Abboud, president of IGW. "We believe this firm will best create acceptance for IGW's state-of-the-art and highly innovative solutions in these key markets."

 
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