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Fantasy sports site Fanaments secures UK betting license

12 Jan 2016

(PRESS RELEASE) -- Fanaments, the only multi-sport fantasy provider in Europe, has been awarded a U.K. betting license.

In contrast to industry competition, the Icelandic-based firm offers users not only a variety of football competition-based tournaments, including the English Premier League, La Liga and UEFA Champions League, but NBA basketball, MMA and PGA golf as well.

Since its initial launch in August of last year, Fanaments has grown by at least 100% month-on-month having paid out over €300,000 in winnings. Football and perhaps more surprisingly, the site's offering of basketball, are the main factors for the exponential increase in growth.

The operator, which plans to capitalize on first-mover advantage, is confident that its real-time data product, user incentives, variety of games and its large operational jurisdiction will ensure they are always a step in front of its competitors.

The Maltese-licensed platform, headed up by co-founders Bragi Ægisson (CEO), Arnor Davidsson (CPO) and Gudmundur Sveinsson (CTO), allows users to choose a different team each game day.

"It is very exciting that we are the only multi-sport fantasy service on the continent," Ægisson explained. "It was clear to us that there was an over reliance on football and so our objective is to satisfy the craving for additional sports.

"Our launch co-insides very nicely with prominent sporting fixtures this week. London will be treated to NBA's Magic vs. Raptors game as well as the mammoth Premier League tie between Liverpool and Manchester United on Sunday.

"Fanaments are expecting a strong reception, to what is a high-profile week within the sporting calendar, as we aim to inject further excitement into a variety of sports events."
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