Electronic Game Card, GoldenPalace.com Team Up
NEW YORK – (PRESS RELEASE) -- Electronic Game Card, Inc. (OTCBB: EGMI), the creator of the Electronic GameCard, today confirms that Ward Media, a direct marketing agency representing leading online casino Golden Palace.com, is to use the "Codebreaker GameCard(TM)" in a new promotion for the online casino.
Over the last two years Ward Media has been a leading direct marketing direct response agency working alongside Golden Palace.com on a number of ground breaking campaigns to raise the profile of Golden Palace.com. During that period Golden Palace.com has established itself as a top-tier on-line Casino.
Philip Friedman, CEO of New York based Ward Media, commented:
"We are constantly reviewing new initiatives that have the ability to transcend the online/offline divide. In our eyes, the Electronic GameCard is one such product."
Each year, Golden Palace.com runs major offline promotions to compliment its online marketing activity.
A spokesperson for Electronic Game Card said:
"Issues of winning back lapsed customers and converting free-play users into pay-to-play customers are universal across the online casino market. We are delighted that a major brand within the sector recognizes the role Electronic GameCards can play as a direct response tool to address these significant issues."
The initial Golden Palace.com Codebreaker Electronic GameCard(TM) promotion is set to break across the US in June 2006.