DraftKings to launch mobile sportsbook in Tennessee

(PRESS RELEASE) -- DraftKings, Inc. announced today it will officially be launching its top-rated mobile sportsbook app in Tennessee, on 1 November ahead of Sunday’s full slate of football games. Tennessee will become the ninth state to offer DraftKings’ mobile and online sports betting product, more than any other legal sports betting operator in the U.S. The DraftKings Sportsbook offers customers innovative, state-specific promotions and odds boosts, free-to-play pools, bet types and more.

“As DraftKings Sportsbook continues to expand across America, we couldn’t be more excited for the opportunity to launch our No. 1 Rated Sportsbook product in Tennessee,” said Matt Kalish, co-founder and President, DraftKings North America. “Judging by the rabid fanbases following the local pro teams and the powerhouse college sports teams, we’re certain that Tennesseans will be among of the most engaged skin-in-the-game sports fans we’ve seen. We can’t wait to serve Tennessee with the unrivaled DraftKings experience.”

Anticipation and appetite for sports betting are high in the state, which is home to three major sports leagues and a number of NCAA Division I teams. Approximately 82 percent of Tennessee residents are interested in both an online and on-location wagering option and 91 percent are specifically interested in DraftKings’ secure sportsbook product, as reported by a DraftKings-led consumer study. In addition, 42 percent of respondents reported that they were most likely to bet on the NFL, followed by college football and the NBA.