Caesars launches Caesars Rewards Empire Builder

(PRESS RELEASE) -- Caesars Entertainment, Inc. announced the launch of Caesars Rewards Empire Builder, a new monthly progression-based rewards experience available across Caesars Palace Online Casino and Caesars Sportsbook in eligible jurisdictions where Caesars offers online gaming. Empire Builder allows digital players to earn progress toward curated monthly prizes through eligible online wagering.

As digital players accumulate Tier Credits through online casino and sports betting activity, they advance through a progress meter that unlocks rewards and bonuses throughout the month. The Empire Builder progress meter resets each month, giving players a new opportunity to earn rewards and bonuses tailored to their play.

Rewards available through Empire Builder include Reward Credits, Tier Credits, Online Casino Bonus Cash and Bonus Spins, Sportsbook Bonus Bets and Profit Boosts. The experience also introduces Reward Credit Boost, a new benefit that awards additional Reward Credits based on a player's Caesars Rewards tier status and progress within Empire Builder.

“Players increasingly want rewards experiences that feel engaging and interactive, not just transactional,” said Eric Hession, President of Caesars Digital. “Empire Builder is our first feature that is tailored specifically for our digital players that harnesses the power of Caesars Rewards, while creating a curated way to engage across Caesars Palace Online Casino and Caesars Sportsbook & Casino.”

Reward Credits earned through Empire Builder can be redeemed the same way players redeem Reward Credits earned across the Caesars Rewards ecosystem, including hotel stays, dining, entertainment, free play and online gaming rewards at Caesars destinations across North America.

Caesars Entertainment is an industry leader in Responsible Gaming, known for pioneering Responsible Gaming awareness and education. In 1989, Caesars became the first commercial casino company to address problem gambling by launching the industry's first Responsible Gaming program, Project 21. Today, the Company's commitment to ensuring all players are aware of Responsible Gaming resources remains steadfast and spans all of Caesars' digital platforms and world-class destinations in which it operates. Through personalized emails, push notifications and in-app messaging, Caesars helps connect players with Responsible Gaming resources, educational content and tools based on their engagement with the Company's online platforms.

Caesars Entertainment proudly enforces an enhanced 21+ gaming policy that prevents individuals under the age of 21 from using Caesars Rewards and restricts access to its gaming products for individuals under the age of 21.