Caesars Entertainment launches Ball Rush Jackpots in New Jersey

(PRESS RELEASE) -- Caesars Entertainment, Inc. announced the launch of Ball Rush Jackpots, a new ball-and-peg style online casino game developed by Empire Creative, the Company's in-house game development studio. Now live in New Jersey across Caesars Palace Online Casino, Caesars Sportsbook and Horseshoe Online Casino, Ball Rush Jackpots is expected to become available in additional jurisdictions where Caesars offers online casino gaming following regulatory approval. The title expands Caesars' growing portfolio of proprietary online casino titles, following the successful launch of Ca$hline earlier this year and further diversifying the Company's lineup beyond traditional slots and table games.

Ball Rush Jackpots follows the traditional ball-drop gameplay experience where players drop a ball down a board filled with pegs to land in a prize slot. As balls navigate independently through a field of pegs, every drop creates new opportunities to collect feature symbols, unlock bonuses and pursue jackpots, delivering a different experience with every round.

“Ball Rush Jackpots delivers a different kind of casino experience for our players, combining easy-to-understand gameplay with meaningful customization, exciting bonus opportunities and jackpot potential,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital. “As we continue expanding our proprietary content portfolio, we're focused on creating games that are simple to pick up, rewarding to revisit and designed around the features players enjoy most.”

Designed to give players greater control over every session, Ball Rush Jackpots offers multiple ways to tailor the experience before each round, including ball price, number of balls and peg row configuration. The game's flexible structure enables players to customize pacing and overall gameplay style to match their preferences.

Ball Rush Jackpots' player-focused features include:

Customizable gameplay with selectable ball prices, ball counts and peg row configurations ranging from 11 to 14 rows
Re-Drop Bonus, where collected balls return for an additional feature and can pass through multiplier gates worth up to 8x
Jackpot Drop Bonus, triggered through jackpot ball collection, where every ball is guaranteed to land in a jackpot bucket
Dynamic jackpot opportunities featuring Mini, Minor, Major, Mega and Grand jackpots
Fast Forward functionality that allows players to temporarily speed up gameplay with a simple press-and-hold control

“Our goal with Ball Rush Jackpots was to build something that's immediately familiar but offers a fresh experience every time players launch the game,” added Scott Krell, Senior Director of Game Products and Head of Studio at Caesars Digital. “Whether they're adjusting their gameplay preferences or chasing jackpots, players can shape the experience to match their style while enjoying the excitement of every ball drop.”

With this launch, Ball Rush Jackpots joins Caesars' expanding roster of proprietary online casino titles, including Ca$hline and the Signature series of online table games: Signature Blackjack™, Signature American Roulette™ and Signature Baccarat™. Currently available in New Jersey, Ball Rush Jackpots is expected to become available in additional jurisdictions where Caesars offers online casino gaming following regulatory approval. Players can access Ball Rush Jackpots on Caesars’ marquee online casino platforms on iOS, Android and desktop in jurisdictions where Caesars offers online casino gaming. Eligible players in the United States can also earn Caesars Rewards® Credits through integrated gameplay across Caesars' online casino platforms.

Caesars Entertainment is an industry leader in Responsible Gaming, known for pioneering Responsible Gaming awareness and education. In 1989, Caesars became the first commercial casino company to address problem gambling by launching the industry's first Responsible Gaming program, Project 21. Today, the Company's commitment to ensuring all players are aware of Responsible Gaming resources remains steadfast and spans all of Caesars' digital platforms and world-class destinations in which it operates. Through personalized emails, push notifications and in-app messaging, Caesars helps connect players with Responsible Gaming resources, educational content and tools based on their engagement with the Company's online platforms. Caesars Entertainment proudly enforces an enhanced 21+ gaming policy that prevents individuals under the age of 21 from using Caesars Rewards and restricts access to its gaming products for individuals under the age of 21.