Caesars Entertainment Atlantic City introduces Local Perks program
28 May 2014
“Our customers value the industry's best loyalty program - Total Rewards - and we as a company are always looking for new partners and opportunities to further excite our members,” said Jeffrey Boorjian, Regional Vice President of Marketing for Caesars Entertainment. “Local Perks is the ideal way to provide our guests with new benefits while partnering with local shops and businesses in the South Jersey community.”
Businesses that choose to partner with the Local Perks program will automatically be exposed to Caesars Entertainment customers. Customers are offered the opportunity to exchange their accumulated Total Rewards credits for Total Rewards Gift Cards to use at the businesses taking part in the program. Some of the participating businesses include Tanger Outlets – The Walk, Raymour & Flanigan, Serago Roberts Jewelers, Angelo’s Fairmount Tavern, Casel’s Marketplace and The Crab Trap, among others. Additionally, Local Perks members from a number of counties across New Jersey including Atlantic, Burlington, Camden, Cape May, Cumberland, Gloucester, Ocean and Salem will receive daily discounts at property outlets and invitations to exclusive events and promotions.
Local Perks transforms Total Reward Credits into gift cards, with a 2:1 conversion rate, at any Caesars Entertainment Atlantic City Total Rewards Center. Local Perks members can redeem a minimum of $10 in gift cards per day.