British Gambling Ads Could Carry Wealth Warning
26 Apr 2006
"Under last year's Gambling Act, gambling operators will be allowed to advertise in all media from September 2007. Tessa Jowell's Department for Culture, Media and Sport and the Gambling Commission have recently proposed new rules for the industry to promote 'socially responsible gambling'.
"The new code, akin to the rules surrounding advertising for alcohol, seeks to pacify critics who fear the new gambling laws will lead to a surge in gambling addiction.
"...The Gambling Commission said it was considering whether adverts should carry warnings to discourage loss-chasing as in some countries, messages such as 'know your limit, play within it'..."