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BetMGM announces agreement with Sony Pictures Television and IGT

21 Jun 2022

(PRESS RELEASE) -- BetMGM, a leading sports betting and iGaming operator, announced today an agreement with Sony Pictures Television and International Game Technology PLC to launch Wheel of Fortune Casino, set to become the first full brand-led online casino in North America. Wheel of Fortune, an iconic American gameshow, is preparing for its milestone 40th season. More than 250 versions of Wheel of Fortune slot games have been introduced over the last 25 years and this online launch of Wheel of Fortune Casino will represent the latest gaming extension for the brand.

“Wheel of Fortune is watched nightly by millions of people and BetMGM is honored to partner with Sony Pictures Television and IGT to bring this online casino experience to life," said Matt Prevost, Chief Revenue Officer, BetMGM. "Once live, Wheel of Fortune Casino will offer players the excitement of their favorite gameshow and real money wagering in the palm of their hand."

Suzanne Prete, Executive Vice President of Game Shows, Sony Pictures Television, said, “We are delighted to be partnering with BetMGM for the launch of Wheel of Fortune’s very first online casino. With Wheel of Fortune celebrating its 40th season this year, we are pleased to continue offering players additional, new ways to play the games they know and love.”

Launching first in New Jersey, Wheel of Fortune Casino will house America’s Game-branded slot titles produced by global gaming leader IGT, along with many other themed games and features.

Enrico Drago, CEO Digital & Betting, IGT, said, “We’re excited to celebrate the evolution of the IGT Wheel of Fortune slot brand with BetMGM and Sony Pictures Television through the launch of Wheel of Fortune Casino. The Wheel of Fortune brand has been synonymous with slot gaming for more than 25 years, and this unprecedented brand-led online casino, driven by BetMGM’s compelling platform and promotional capabilities, is well-positioned to engage and entertain new and long-time players. As part of our ongoing PlayDigital strategy, we will continue to look for new and exciting ways to leverage our third party and home-grown brands with our operating partners.”

As BetMGM continues to expand into new markets, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the GameSense integration within BetMGM’s mobile and desktop platforms, customers can directly access responsible gaming tools.
 
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