Betfair Sponsors Aero GP
7 Sep 2006
LONDON, England – As reported by the Brand Republic: "Betfair has sign up as the title sponsor for the first event in a series of airborne races known as the Aero GP.
"Aero GP pits multiple aircraft against each other at the same time, undertaking a combination of racing, air-to-air combat and target bombing. Points are awarded across the three disciplines, providing pilots with a true test of flying ability.
"…Betfair, the betting service that lets customers set their own odds, has just set up an office in Malta to run its online poker and games products and said that the nature of airborne racing makes it a good fit with gambling…"