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Ban for ad telling how young mother solved her problems by gambling

27 Jan 2010

LONDON, England -- British advertising watchdog has banned irresponsible internet ad campaign, depicting young single mom solving her financial problems by gambling, The Guardian reported.

The Prime Scratchcards' campaign garnered 11 complaints to the Advertising Standards Authority.

Prime Gaming, who operate Prime Scratchcards, admit to finding errors in the campaign that could mislead consumers and have pulled the campaign.

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