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An unexpected African GEO that might surprise you

5 Aug 2026

(PRESS RELEASE) -- If you think Africa is already overheated, then you haven't run traffic to the Democratic Republic of Congo yet. Here are a few interesting facts about the market:

- 116M people
- 60M with internet (and counting)
- $250M GGR per year

What makes it work:

- Low competition ? cheap CPC/CPL
- Mobile money (M-Pesa, Airtel, Orange, Africell) — convenient and fast deposits
- Audience is growing, and you can work with both low-cost and high-cost traffic

Traffic holds steady year-round, with sharp spikes around major local holidays like Independence Day and New Year.

If you're looking for a new GEO to test, contact PIN-UP Partners manager and get a personalized CPA rate.
 
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