Alice Cooper and Twisted Sister’s Dee Snider named brand ambassadors for House of Spades
18 Jan 2022
House of Spades (HoS) has launched like a well-experienced rock star. Imagine combining luxury with a true rock vibe, well that’s what players get with the House of Spades experience. It brings you back to those true 70’s Rock n’ Roll days where everyone wanted to be “at the Roxy”. Every ounce of House of Spades feels like it’s built for VIPs looking to rock.
Rock' n' Roll plays such a large part in the platform's design that HoS has attracted support from some of the biggest legends in the music business. Alice Cooper ‘the godfather of shock rock’ and Twisted Sister’s lead Dee Snider need no introduction to true rock fans, and both are brand ambassadors for the platform. Having these rock icons as part of the gang and face of the casino leads to exclusive marketing promotions, merchandise deals and branding opportunities not found anywhere else.
House of Spades offers an exclusive fan-to-game loyalty model that takes loyalty to a whole new level and which isn't found on any other platform. This is a unique model that can be applied to other segments and cultural niches.
House of Spades Co-Founder Pelle Wiman states, "House of Spades is more than just an online casino; it's a high-class entertainment experience. We’re building a ‘fan-to-game bond’. We also access what-money-can't-buy treats from our friends, our rock ambassadors and from some of the most legendary bands in the world.
So, with special welcome offers tailored for the fans, rare rock rewards directly from the bands and a cutting-edge product like no other, we are ready to rock the industry."
Licensed in Malta and Curacao, HoS offers some wickedly awesome games from 90 gaming providers with over 4,000 unique online slots and casino games.
Driving home that rock n’ roll feel, HoS offers a game segment called "The Rock' n' Roll Hall of Games", including Alice Cooper, ZZ Top, KISS, Twisted Sister slots. This is an extensive catalog of 15 top-quality Play'n GO-produced rock-themed games. A growing number of global rock artists and bands are signing up to produce their very own official slot games and House of Spades is in on all the action.
House of Spades offers an action-packed 36-level Achievement program that takes players on a House tour room by room in search for hidden artifacts and keys and rewards players with coins and cash prizes for each accomplished room.
The platform includes weekly challenges and tournaments, all uniquely developed to let it stand out from its competitors. It also boasts a special avatar program of fictional hotel guests and celebrity rock stars to choose from.
Adds Wiman, “The whole industry is based on short-term winnings. It's a constant chase for the next game that will only be in the spotlight for a short second before they drown in the endless flood of generic slots, and casino brands come and go like pop-up stores. My ambition is to establish brands that align with the actual entertainment content they offer and achieve long term loyalty towards something more substantial than just bonuses and cash prices.”
The platform is live in Finland, Canada, Germany, Poland, New Zealand and Norway, and is looking at expansion throughout Latin America, Japan, India and other parts of the world this year. Because of its global reach, House of Spades readily accepts multiple currency types, including cryptocurrencies like Bitcoin and Litecoin.
HoS have signed a strategic partnership with the performance marketing company MediaInvesting, who has top experience in both affiliate and direct marketing areas.
House of Spades was put together by an accomplished team of industry insiders from companies such as Mr Green, Ninja Casino, Global Gaming, Cashmio and Metal Casino. On the team is also a veteran of the music industry who founded the Sweden Rock Festival.
As a result, what has emerged is a platform that knows how to wow the audience and keep players loyal and entertained - the same awesome experience rock stars give in front of their audiences.