1xBet wins award at SBC Summit Malta 2026

(PRESS RELEASE) -- 1xBet won in the Best Affiliate Program category at the SBC Awards Malta, held in St. Julian’s as part of the SBC Summit Malta exhibition. High praise from the expert jury and affiliates has strengthened the brand’s leading position in the European market. Thanks to its attractive collaboration models, commitment to high standards, and premium-level service, 1xPartners has become a benchmark in the affiliate marketing industry.

The award ceremony was attended by 1xBet’s strategic advisor, Simon Westbury, who accepted the prize.

“Once again it was an honor to take the stage to collect the Best Affiliate Program award at the prestigious SBC Europe Awards. The award is a true reflection of our dedication to our affiliates as partners who are local brand ambassadors focused on building long term partnerships based on quality engagement and long term lifecycle value.”

SBC Summit Malta is one of the key iGaming hubs not only in Europe but worldwide. 1xBet’s triumph at the SBC Awards Malta ceremony reflects recognition of the flagship program by both partners and the expert community. Much of this success has been achieved through an effective combination of global experience and readiness to meet the regional challenges of rapidly developing markets.

The high evaluations from the expert jury are also due to 1xPartners' utmost transparency – the collaboration terms and payment structure are announced in advance. Any additional changes are approved only after prior consultations, giving partners enough time to adjust their strategies without financial risks.

1xPartners has united over 500,000 participants from 150 countries and offers lifetime commissions of up to 50% from referred players. It remains one of the most technologically advanced solutions in the affiliate marketing industry, featuring a real-time analytics system and in-depth statistics that enable quick adaptation of advertising campaigns to current market challenges. The program also provides a wide range of viral creatives developed with regional context in mind.

Reliability, behavioral analytics, and a high conversion rate from registrations to deposits are the foundation on which you can build a successful project from scratch or scale a profitable business. Join 1xPartners and experience the advantages of working with an industry leader.