YouSpades launches business model for affiliates
21 Sep 2010
YouSpades' new affiliate business model gives its best-performing affiliates their own branded casino and enables them to build a unique identity as well as a multi-tier franchising network.
A YouSpades spokesperson said: "The market is saturated with competing revenue-share offerings in the affiliates market, with the constant dilemma of how to reward super affiliates who outperform. In our opinion this is the best way to recognise exceptional YouSpades partners."
The business model of the YouSpades affiliate program is enabled by a multi-brand gaming foundation platform licensed from i-gaming software provider CTXM. The platform allows operators to build a multi-tier sublicensing network and franchise their brand to other operators and super-affiliates or simply build their own multi-site distribution network. YouSpades has now made this model available to affiliates. "We combined the competence of our best technology partners with unused market opportunities to power a diverse model that enables us to increase mutual returns – for both YouSpades as an operator and our affiliates," said the YouSpades spokesperson.

