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PurePlay reaches milestone

14 Nov 2007

SAN FRANCISCO, California -- (PRESS RELEASE) -– PurePlay, the first and largest U.S.-compliant play-for-cash online poker destination, today announced it has reached 700,000 players and is adding more than 50,000 new players per month. The site hosts online poker rooms and tournaments and awards major cash prizes – with no risk of losing money.

PurePlay today also announced it has given away $2.8 million to date – more than any other non-gambling poker site – and is currently awarding more than $125,000 in cash monthly to its game and tournament winners. Additionally, the site reports that players are logging an average of more than 10 hours a week on PurePlay.

"PurePlay sets itself apart by offering a completely legal non-gambling online poker site that delivers the thrill of playing for large cash payouts, yet with absolutely no risk of losing money," said Jason Kellerman, PurePlay CEO. "After last year's passage of the Unlawful Internet Gambling Enforcement Act, there's no question we've grown in popularity and are now the go-to site for people who want to be part of a huge poker playing community, and who want to get in on competitive, legal online game play and win serious cash." PurePlay caters to both play-for-free members and those who pay a $20 monthly subscription fee. Subscribers receive key benefits including instant access to large cash tournaments and prize pools, individual performance ratings, special "level-playing field" tournaments, live chat customer support and no ads during game play. Thanks to PurePlay's patented business model, players neither risk their own money nor pay more than the monthly subscription fee.

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