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Mississippi Band of Choctaw Indians selects GAN for Simulated Gaming

30 Apr 2018

(PRESS RELEASE) -- GAN plc, a leading B2B supplier of Internet gaming enterprise software-as-a-service solutions to the US land-based casino industry, today announces the Mississippi Band of Choctaw Indians as a new client of Simulated Gaming anticipated to launch in H2 2018.

The Mississippi Band of Choctaw Indians owns and operates Pearl River Resort whose portfolio of assets includes Silver Star Hotel & Casino, Golden Moon Hotel & Casino, Dancing Rabbit Golf Club and Geyser Falls Water Theme Park located in Choctaw, Mississippi.

The Mississippi Band of Choctaw Indians also operates the Resort’s sister property, Bok Homa Casino located in Sandersville, Mississippi. Pearl River Resort is a major gaming destination for residents of Mississippi and Alabama offering 1,000+ hotel rooms together, with over 2,400 slot machines, 69 table games, a 14-table elevated poker room and a bingo room that seats up to 306 players. Bok Homa Casino provides players with over 720 slot machines, 12 table games and a bingo room that seats up to 236 players.

  • Major client win in a new regional U.S. gaming market reinforces GAN’s market position as the leading B2B enterprise software solution provider to "bricks and mortar" U.S. casino.
  • Fourteenth US casino operator to license GAN’s U.S. patent to permit patrons to link reward cards to their online Simulated Gaming account and receive reward points automatically triggered by the patrons’ diverse online activities.
  • Fifth major Native American casino operator in the United States to select GAN since the launch of Simulated Gaming.
  • Optional real money Mobile On-property Gaming, at the client’s election, reinforcing the relevance of GAN’s real money Internet gaming capabilities in support of Simulated Gaming.

Management commentary
Dermot Smurfit, CEO of GAN, commented, “We are enormously privileged to bring one of America’s largest and most vibrant Native American casino resort properties online with our Simulated Gaming solution. Pearl River Resort is the largest casino resort in the Mississippi gaming region and we anticipate their audience of patrons will engage heavily with Simulated Gaming.”

William A. Johnson III, Interim President & CEO, commented, “We selected GAN for its proven success in helping casino properties to offer online gaming and for its capability to embed our on-property rewards program into an online experience. Equipped with GAN’s Simulated Gaming, Pearl River Resort will now introduce our casino properties online to a wider audience of casino enthusiasts located in adjacent regional markets.”

FAQs about GAN’s Simulated Gaming
  • Launched in the US by GAN in 2014, Simulated Gaming has proven to monetize and retain casino patrons at levels substantially greater than those generally reported by social casino operators.
  • Supported by 306 months of operating data, Simulated Gaming is now proven to drive increased visitation on-property among high-value casino patrons.
  • U.S. casino operators report more than 50% of their surveyed casino patrons are already engaged in playing multiple Social Casinos online. Simulated Gaming enables land-based US casinos to increase their ‘share of wallet’ among existing patrons as well as reactivate long-term lapsed patrons to return on-property.
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