GVC signs content deal with Microgaming
28 Sep 2016
Prima Networks Limited, powered by Microgaming, will supply the new content to the bwin Casino, PartyCasino and Party Poker gaming sites, which GVC acquired as part of its acquisition of bwin.party in February 2016. In total over 50 titles will be added to the group's regulated market offering, a step-change in the breadth and diversity of its casino line-up.
Customers will now be able to enjoy a variety of popular titles including Hitman, Tomb Raider and Football Star. The new content will be fully integrated into GVC's gaming platform and is due to be available over the coming weeks.
Commenting on the announcement, Liron Snir, GVC's Chief Product Officer said:
"This is an important supply deal for us that will significantly enrich the quality of our games portfolio in the Spanish, Bulgarian and Belgian markets. Signing a marquee name like Microgaming is a major boost to our positioning in these key strategic territories and is transformative to our casino portfolio."
Loraine Schoevers, Director of Prima Networks Limited, added:
"“We are delighted to have agreed a deal to supply bwin.party brands in Spain, Belgium and Bulgaria with gaming content through Microgaming's Quickfire platform. Building on our extensive work with other operators in these jurisdictions, this is an exciting development for all concerned, not least the players, who will soon be able to enjoy a more diverse selection of quality online slot games."