GVC expands regulated market offering with iSoftBet
29 Sep 2016
Under the terms of the deal, iSoftBet will supply more than 40 HTML5 and Flash slot games from its portfolio to GVC's online and mobile casino line-up from later this year.
iSoftBet's impressive selection of certified titles will be offered across GVC's consumer-facing brands including bwin Casino, SportingBet, Casino Club and PartyCasino, in dotcom and a number of regulated markets including Spain and Italy. This deal provides another significant boost to GVC's rapidly expanding casino portfolio in regulated markets.
For the first time, GVC's players will be able to enjoy iSoftBet's exciting range of proven branded content from world-renowned TV & film studios such as Rambo, Platoon and 24, along with in-house developed classics Skulls of Legend, Mega Boy and Neon Reels.
Commenting on the announcement, Liron Snir, GVC's Chief Product Officer said: "This is an important step in fulfilling our vision to transform our casino offer to one that is best-in-class. It is particularly pleasing that players in growing regulated markets such as Spain and Italy will now have access through our sites to the fantastic content iSoftBet has developed."
Michael Probert, Head of Business Development at iSoftBet, added: "We are delighted that GVC has selected us as a partner and we look forward to integrating our unique content into their platform. Our partnership with GVC will definitely help us grow even further in regulated markets. We are already approved and certified in the U.K., Belgium, Portugal and Romania among others, and knowing the fact that both organisations share the same vision of delivering world-class content, we're very excited to get started."