Bonuses! New games! Gossip! And all the player news you can handle. Sign up NOW!

Related Links

Related News

Global Interactive Gaming, Littlewoods Betdirect Sign Deal

30 Sep 2005

WEST PATERSON, New Jersey – (PRESS RELEASE) -- Interactive Systems Worldwide Inc. (Nasdaq: ISWI) announced today that its wholly-owned subsidiary, Global Interactive Gaming Limited ("GIG") signed an agreement with Littlewoods Betdirect, one of the UK's leading home gaming companies and part of Sportech PLC (LSE: SPO.L). ISWI's SportXction(R) play-by-play sports betting system will be incorporated into the Internet site, with a launch scheduled in October. In addition, both companies continue to evaluate the deployment of SportXction(R) across Littlewoods Betdirect's existing mobile phone and interactive television platforms.

In this non-exclusive agreement, which will provide GIG with a share of the wagering revenue, GIG will furnish the technology and operate the system, and Littlewoods Betdirect has committed to a series of marketing initiatives to promote the product and will be responsible for first level customer support and processing customer financial transactions.

Barry Mindes, Chairman and CEO of ISWI, stated, "We are very pleased to conclude this agreement with Littlewoods Betdirect, one of the UK's leading gaming companies. They have experienced impressive growth in interactive betting revenues and this agreement represents a promising opportunity for both of our companies. We look forward to offering their customers the most comprehensive in-run betting service available to the public."

Gary Speakman, Finance Director of Sportech PLC, said, "We are excited about the innovative betting opportunities provided by SportXction(R) and its fit across our interactive platforms. We look forward to a launch next month supported with an extensive marketing campaign."

The agreement is for an initial 12-month term and Littlewoods Betdirect will make available the SportXction(R) system for all of the currently available sports of football, cricket, golf, tennis, rugby, basketball, snooker and darts.

 
About Us | Advertising | Publications | Land Casinos