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Betway inks deal with World Cup of Darts

5 Apr 2016

(PRESS RELEASE) -- Betway Sportsbook has teamed up with the Professional Darts Corporation to become the title sponsor of this summer's hotly anticipated World Cup of Darts.

The 32-nation Betway World Cup of Darts, televised live on Sky Sports and broadcast worldwide from June 2-5, will see two-player teams representing their nation in the unique Pairs format as they bid to claim the coveted title.

Betway's agreement further cements the leading online bookmaker's commitment to top-level darts following their ongoing sponsorship of the Betway Premier League Darts.

"Our sponsorship of the Betway Premier League Darts has been immensely successful for the past two years, and we're strengthening our relationship with the PDC by supporting another blockbuster darts format," said Betway's Anthony Werkman. "I'm certain that the Betway World Cup of Darts will be yet another fantastic showcase for the sport and we are thrilled to be able to work closely with the PDC once again. We can't wait to bring darts fans closer to the action in Frankfurt."

"We're delighted that Betway have furthered their support of the PDC's leading championships through their sponsorship of the Betway World Cup of Darts," said PDC Chairman Barry Hearn. "This global event will be a great platform to showcase their brand worldwide, with the World Cup of Darts' ever-growing popularity reflected by increased interest from broadcasters around the world as well as from nations wishing to be involved in the tournament."

Reigning Betway World Cup of Darts champions England, set to be represented again by Phil Taylor and Adrian Lewis, will be bidding to win their fourth title since the event's inception in 2010.

Standing in their way will include former champions Netherlands, as well as finalists Wales, Australia, Belgium and Scotland, alongside emerging nations from across the globe including the Philippines, Hong Kong, New Zealand and South Africa.

The full list of 32 competing nations and players will be confirmed in May, ahead of the £250,000 tournament that begins on June 2.
 
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