Game Types
Bonuses
Slots
More
Online Casinos Poker Bingo Games Lotteries Sports & Racebooks Fantasy Sports Forex Betting Exchanges Spread Betting Binary Options Live Dealers
Weekly Newsletter Online Gaming News Payment Methods Gaming Software Gaming Site Owners Gaming Jurisdictions Edit Preferences Search
 
Bonuses! New games! Gossip! And all the player news you can handle. Sign up NOW!

Related Links

Betfair ordered to use over-25s in its poker ads

28 Sep 2009

LONDON, England -- As reported by The Sunday Business Post: "Online betting firm Betfair ...has been ordered not to use people under 25 in its poker advertisements.

"An e-mail ad for Betfair's online poker site showed a photograph of a young woman and stated 'online experience is measured in games, not years. Join the new breed. Annette Obrestad - 'Annette--15' ".

"A complainant objected that the ad was irresponsible, because it might encourage children and young people to gamble.

"Obrestad, a Norwegian who has just turned 21, is part of the Betfair Poker Pro team and is considered one of the best online multi-table poker tournament players in the world.

"...The company said Obrestad featured in the ad not because of her age, but because of her standing as a poker champion who'd had a profound effect on the game.

"...The ASA ordered that the ad should not appear again in its current form and told Betfair to ensure that no one who was - or seemed to be - under 25 years old should appear gambling or playing a significant role in any future ads..." It is part of the $1.9 billion portfolio of Balderton Capital, run by Maloney.

 
About Us | Advertising | Publications | Land Casinos