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APCW Audits: Bodog Affiliates

20 Nov 2009

Within the past 90 days, the APCW conducted an audit of the Bodog affiliate tracking software, and Bodog casino. This audit specifically focused on the direct tracking of stats, contacting customer service and the cashout process. Testing was conducted by an auditor who visited Bodog Casino via an affiliated link.

Affiliate Tracking

Auditor visited bodog via an affiliate link. The Hit tracked and download tracked in real time. The real account and deposit tracked in real time.

There were no affiliate tracking issues

Player Bonus Report

Bodog Casino bonus:

  • Bodog Casino is offering a 10% Bonus

Bonus was added immediately after deposit.


Other Audit Details

  • Casino Visited: Bodog.com
  • Download or Flash: Download
  • Connection: DSL
  • Download Speed: loaded right away
  • Webmaster Stats: Tracked Correctly
Player Experience Questionaire

The questionnaire below was filled out by the auditor. The questions were designed to obtain information about the player experience.

  • WAS THE DOWNLOAD AND INSTALLATION PROCESS EASY AND QUICK? Yes
  • WERE THERE ANY PROBLEMS WITH THE DEPOSIT? None, credit card payment
  • HOW FAST WAS THE DEPOSIT PROCESSED? immediately
  • DID YOU ENJOY THE GAMES? great blackjack
  • WERE THERE ANY TECHNICAL ISSUES? none
  • DID YOU CONTACT CUSTOMER SUPPORT FOR ANY REASON? Yes
  • IF SO, WERE THEY HELPFUL? Yes. Contacted customer service via email. Received an email instantly saying someone would email me within five minutes. One minute later received a reply, emailed back and got an instant response. The whole exchange took no more than three minutes.
  • WERE ANY BONUSES OR COMPS AWARDED TO YOU? Yes
  • DID YOU GET THE BONUSES OR COMPS YOU THOUGHT YOU WERE SUPPOSED TO? Yes
  • HOW FAST DID IT TAKE TO GET YOU BONUS? Received upon deposit
  • WHAT WAS YOUR OVERALL OPINION OF THIS CASINO'S ATMOSPHERE? It was easy to navigate and play
  • WOULD YOU PLAY HERE AGAIN? Yes
  • WOULD YOU RECOMMEND THIS SITE TO YOUR FRIENDS? Yes
  • ANY ADDITIONAL COMMENTS OR OBSERVATIONS? No

Affiliate Program Survey

The survey below was filled out by an affiliate program representative. The questions were designed to obtain information about affiliate programs that affiliates most want.

  • Does your program have a minimum affiliate payment? $50.
  • Does your program have a negative carryover? No.
  • Does your program bundle payments? As of October 2007, we no longer bundle payments.
  • Does your program have High Roller terms? No.
  • Does your program have a minimum player or inactivity rule? No.
  • What happens if the player deposits at several different casinos within the affiliate program? Do they receive CPA on all? The programs are not bundled and we don't offer CPA.
  • Revenue share and inactivity- is an affiliates player untagged if there is zero activity from the player? Players are tagged for life.
  • What happens if there is zero new activity from the affiliate? Will they still receive rev share on old players? Yes, we don't have any inactivity rules for affiliates or players.
  • Do you offer Custom Landing Pages? Upon request, ask your affiliate manager.

  • FOLLOW UP:
    • We cashed out and it took three weeks for payout, a vast improvement from last year which took two months. A Bodog representative said they are striving to have cash outs done 4-7 days.
 
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