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AEG Live Signs on with Harrah's Marina Bay Team

22 Dec 2005

LAS VEGAS -- (PRESS RELEASE) -- Harrah's Entertainment, Inc. (NYSE:HET) and Keppel Land announced the signing of a memorandum of understanding with Anschutz Entertainment Group, Inc.'s AEG Live Division (AEG). Subject to the completion of definitive documentation, AEG and Singapore Integrated Resorts, Inc. (SIR) will create a joint venture to manage and operate entertainment venues of the integrated resort at Singapore's Marina Bay. AEG also will provide extensive expertise, including advice and direction on operating concepts for entertainment venues, the types of entertainment to be provided, and marketing strategies. The agreement builds on the relationship with AEG that brought Celine Dion and Elton John to Caesars Palace in Las Vegas.

"We are excited to have AEG joining our Marina Bay integrated resort project team," said Richard Mirman, senior vice president of business development for Harrah's. "AEG's experience in the live-entertainment industry is unsurpassed. They bring a unique and global perspective to the entertainment experience we will offer at Marina Bay. Together, we created the most successful entertainment venue in the world at The Colosseum at Caesars Palace in Las Vegas and we plan to bring that extraordinary expertise to Singapore."

"We are looking forward to working together with SIR to develop world-class entertainment for the Marina Bay project," said John Meglen, founding partner and president of Concerts West, an AEG Live company. "We're committed to presenting compelling entertainment and exceptional entertainers in Singapore. We believe these unique entertainment experiences will generate increased tourism to the Marina Bay integrated resort."

The announcement of the agreement with AEG adds to a commanding list of premier international and local partners that Harrah's and Keppel Land have assembled for their Marina Bay integrated resort proposal. Earlier in the week, the two companies announced that their Singapore integrated resort would also have an exclusive marketing agreement with Suntec Singapore International Convention and Exhibition Centre. The convention expertise of Suntec will augment an unparalleled conventions and exhibitions partnership that already includes Singapore-based CEMS, and the world's leading convention management specialists, SMG.

In November, Harrah's announced new developments in the Caribbean (Baha Mar), Slovenia (Hit Group), and Spain (El Reino) that will firmly establish the company as both the world's largest and fastest growing provider of destination entertainment and gaming experiences. Paired with leading international resort operators and distinguished local development firms, Harrah's is continuing its track record of developing premium global partnerships that offer unequaled operational expertise and financial stability.

AEG Live, the live-entertainment division of Los Angeles based AEG, is a collection of companies dedicated to the presentation of live contemporary music performance and touring for a variety of programming and multi-media productions. The second largest concert promotion and touring company in the United States, AEG Live is comprised of five regional offices and several stand-alone affiliate divisions including: AEG Live Events, AEG-TV, AEG Exhibitions, which recently launched "Tutankhamun and the Golden Age of the Pharaohs," an international tour of the artifacts of King Tut, and AEG Live Tours & Special Events, which has promoted concert tours for artists such as Prince, Usher, Kenny Chesney, Paul McCartney and Bon Jovi, and is currently producing Celine Dion's "A New Day... Presented by Chrysler" at The Colosseum at Caesars Palace in Las Vegas, Nevada.

 
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